GCN Group and SEC DATACOM Forge Strategic Partnership
Red Dot Distribution joins GCN Group as the newest member representing East Africa, securing market leadership for GCN Group in Africa with addition of 9 countries.
As a native East African company, Red Dot has emerged as one of the premier players in such a stacked distributorship market, with two decades of successful business serving key markets in East Africa in IT distribution. Headquartered in Nairobi, Kenya, Red Dot brings a variety of resellers to the Group with offices and sales representation in UAE, Kenya, Tanzania, Uganda, Ethiopia, Botswana, Zambia, Malawi, Namibia, and Zimbabwe. Their success also comes from uncompromising focus on customer service, partner training program, continuous marketing, and efficient logistics model.
“This is the perfect partner for us in Africa – I’m delighted to welcome Red Dot into GCN Group as we continue to extend our global footprint,” said Angelamaria Bova, Business Development Director at GCN Group. “We see great potential in the African market and believe this partnership brings many advantages, synergies, and opportunities to our network. Red Dot’s addition further complements our established presence in North Africa.”
Along with their vision to bridge the gap in use of Technology at their core, Red Dot has a technological advantage thanks to GCN Group’s innovative platform to digitalize their business effectively and efficiently across East Africa. To further promote the use of ICT in Africa, Red Dot will undergo a digital transformation journey to integrate operations onto KATY Platform, which is expected in early 2023.
“Over the past 20 years Red Dot has integrated itself as the premier technology distributor across Middle East and Africa, customizing it’s offerings, innovation, and services to the needs of every region it operates in to ensure all stakeholders in the respective markets are catered for well (regardless of their capacity/scale) thereby contributing to the overall economic empowerment and growth of the countries it has a presence in. Red Dot prides itself on its ability to constantly evolve and innovate in order to provide the best customer experience to its partners while maintaining excellent relationships with the worlds top technology vendors, making it a key part of the global technology ecosystem. Partnering with GCN Group enables us to work towards our goal of leading the ‘Techquity’ revolution across the globe.” said Mr Munir Bharwani, CEO at Red Dot Distribution.
With the addition of Red Dot together with SLR Group in Benelux in late December 2022, GCN Group reaches a total of 49 countries, accomplishing market leadership in Africa and a stronger global reach to provide new and better opportunities for vendor and reseller partners.
About RED DOT DISTRIBUTION
Red Dot Distribution was born out of the ideology of providing technology with a difference. Beginning in 2001 with a small team of three in Tanzania, East Africa, Red Dot has grown at a rapid pace expanding its operations across Middle East, East Africa, West Africa and is now actively working towards expanding its reach in Southern African territories.
Starting with the distribution rights for just one brand, Red Dot Distribution now has distribution rights to majority of the world’s top brands in all of the regions it operates in.
Red Dot’s success stems from an uncompromising focus on maintaining vendor relations, continuously investing in improving its partners experiences with the Company and consistently empowering its staff to deliver the best value to all aspects of the Company’s operations.
